In fact it is a great way of developing contacts or networking of people with whom one can grow his or her business. With the emergence of Internet the distribution of information became more and more extensive. An electronic mailing list generally concentrates mailing list on four things. These are the catalog of e-mail addresses, the name of the persons who will be getting mails at those addresses, the content or the body or the messages that is to be sent and a reflector that will send a duplicate of that message to all the subscribers.
An electronic mailing list functions with the help of individual mailing list software and a reflector lied down on a server that is proficient to get emails. Sometimes, additional addresses can also be included but that solely depends on the kind of mailing list software that one is using. In fact some electronic servers have the capability that allows the subscribers to execute various tasks. These include the tasks of subscribe and unsubscribe or joining or leaving a mailing list, stopping the process of sending mails for a certain time, modifying the existing preferences etc.
There are various kinds of mailing lists like announcement lists, discussion lists etc. An announcement list is that kind of electronic list where information can only be posted to selected people only, there by making the means of expression as one mailing list way. But in case of the discussion lists just reciprocate happens. Here, the subscriber sends messages or contents to other people, who can answer or reply in the same way. So, here we can say that literally discussions and exchange of information do take place.